Last Updated: January 2026

1. Introduction

Welcome to Bloom ("we", "our", or "the app"). Bloom is a period tracking and body awareness application designed to help users understand and track their menstrual cycles in a safe, private, and gamified way.

This Privacy Policy explains how we collect, use, store, and protect your information when you use our mobile application ("App"). We are committed to protecting your privacy and ensuring the security of your personal information.

By using Bloom, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Local-Only Data Storage

Important: Bloom operates on a local-first principle. All data you enter into the app is stored exclusively on your device and is never transmitted to external servers or third parties.

2.2 Types of Data Stored Locally

The following information may be stored locally on your device:

For All Users:

• Age Information: Your age (used to determine app mode: Junior or Teen)
• Birthday: Optional birthday information (if provided)
• Period Tracking Data:
  • Period start and end dates
  • Flow levels (light, medium, heavy)
  • Cycle length calculations
• Mood and Symptom Logs:
  • Daily mood records (happy, sad, tired, etc.)
  • Symptom tracking (cramps, acne, headaches, etc.)
• App Preferences:
  • Language settings
  • Camouflage mode preferences
  • Avatar customization (skins, stickers)
  • Currency (coins) balance
  • Inventory of purchased items
• Usage Data:
  • App settings and preferences
  • Onboarding completion status
  • Guide reading status

For Users Under 13 (Junior Mode):

• ✅ NO personal data is collected or uploaded to servers
• ✅ NO behavioral advertising or tracking